¿Qué deseas?
Conjugar El Deseo es un proyecto de arte público construido en torno a una única y persistente pregunta:
El deseo, ya sea genuino o fabricado, nos confronta a diario en el espacio público, en anuncios espectaculares y pantallas, en películas y publicidad, imponiéndonos constantemente qué desear. Este proyecto se aparta de esos mandatos. El deseo, desde hace tiempo un tema central de la filosofía y la psicología, se aborda aquí no como un problema a resolver, sino como una condición que ha de observarse.
En conjunto, las respuestas conforman un retrato colectivo del deseo tal como se manifiesta en el momento actual, moldeado por fuerzas sociales, historias personales y presiones compartidas. Lo que surge no es un mensaje unificado, sino una instantánea del deseo en un instante histórico concreto: fragmentado, inconcluso y humano.
CONJUGAR EL DESEO
UN PROYECTO DE INDUSTRY OF THE ORDINARY
CONJUGATE
DESIRE
AN INDUSTRY OF THE ORDINARY PROJECT
CONJUGAR EL DESEO
UN PROYECTO DE INDUSTRY OF THE ORDINARY
CONJUGATE DESIRE
AN INDUSTRY OF THE ORDINARY PROJECT
Conjugate Desire is a public art project built around a single, enduring question:
Conjugar El Deseo es un proyecto de arte público construido en torno a una única y persistente pregunta:
What do you want?
¿Qué deseas?
Desire, whether genuine or manufactured, confronts us daily in the public square, on billboards and screens, in films and advertisements, constantly instructing us on what to want. This project steps back from those directives. Wanting, long central to philosophy and psychology, is approached here not as a problem to be solved, but as a condition to be observed.
Taken together, the responses form a collective portrait of desire as it exists in the present moment, shaped by social forces, personal histories, and shared pressures. What emerges is not a unified message, but a snapshot of desire in a specific historical instant, fragmented, unresolved, and human.
El deseo, ya sea genuino o fabricado, nos confronta a diario en el espacio público, en anuncios espectaculares y pantallas, en películas y publicidad, imponiéndonos constantemente qué desear. Este proyecto se aparta de esos mandatos. El deseo, desde hace tiempo un tema central de la filosofía y la psicología, se aborda aquí no como un problema a resolver, sino como una condición que ha de observarse.
En conjunto, las respuestas conforman un retrato colectivo del deseo tal como se manifiesta en el momento actual, moldeado por fuerzas sociales, historias personales y presiones compartidas. Lo que surge no es un mensaje unificado, sino una instantánea del deseo en un instante histórico concreto: fragmentado, inconcluso y humano.
Desire, whether genuine or manufactured, confronts us daily in the public square, on billboards and screens, in films and advertisements, constantly instructing us on what to want. This project steps back from those directives. Wanting, long central to philosophy and psychology, is approached here not as a problem to be solved, but as a condition to be observed.
Taken together, the responses form a collective portrait of desire as it exists in the present moment, shaped by social forces, personal histories, and shared pressures. What emerges is not a unified message, but a snapshot of desire in a specific historical instant, fragmented, unresolved, and human.
AN INDUSTRY OF THE ORDINARY PROJECT
CONJUGATE
DESIRE
Desire, whether genuine or manufactured, confronts us daily in the public square, on billboards and screens, in films and advertisements, constantly instructing us on what to want. This project steps back from those directives. Wanting, long central to philosophy and psychology, is approached here not as a problem to be solved, but as a condition to be observed.
Taken together, the responses form a collective portrait of desire as it exists in the present moment, shaped by social forces, personal histories, and shared pressures. What emerges is not a unified message, but a snapshot of desire in a specific historical instant, fragmented, unresolved, and human.
Conjugate Desire is a public art project built around a single, enduring question:
What do you want?
Conjugate Desire is a public art project built around a single, enduring question:
What do you want?
AN INDUSTRY OF THE ORDINARY PROJECT
CONJUGATE
DESIRE
Desire, whether genuine or manufactured, confronts us daily in the public square, on billboards and screens, in films and advertisements, constantly instructing us on what to want. This project steps back from those directives. Wanting, long central to philosophy and psychology, is approached here not as a problem to be solved, but as a condition to be observed.
Taken together, the responses form a collective portrait of desire as it exists in the present moment, shaped by social forces, personal histories, and shared pressures. What emerges is not a unified message, but a snapshot of desire in a specific historical instant, fragmented, unresolved, and human.